Tècniques de Relacions Públiques: Stakeholders

diumenge, 17 de març del 2013

Stakeholders

Els stakeholders son aquells grups que tenen interés en un tema, son empreses, organismes o persones que tenen alguna cosa a dir sobre un asumpte.

Adjunto l'enllaç d'un blog interessant sobre Relacions Públiques:

http://octaviorojas.blogspot.com.es/

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Public Relations

“Public relations is a management function, of a continuing and planned character, through which public and private organizations and institutions seek to win and retain the understanding, sympathy, and support of those which whom they are or may be concerned – by evaluating public opinion about themselves in order to correlate, as far as possible, their own policies and procedures , to achieve by planned and widespread information more productive co-operation and more efficient fulfillment on their common interests"

Pàgines

diumenge, 17 de març del 2013

Stakeholders

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